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Management report 2023

Exploring the Future of Internet Governance at IGF 2024

The Internet Governance Forum (IGF) 2024 offered a platform for crucial conversations about shaping a fair and inclusive digital future. IGF serves as a cornerstone for addressing challenges in connectivity, inclusion, and equitable governance of the internet. In the context of a rapidly evolving digital landscape, the forum’s role is indispensable.

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Digital strategy to reverse polarization

Rethink targeting to massively boost your social impact, grow your audience and help reverse polarization. Social targeting is a big reason why we’re going so far backwards on all the good stuff. Here’s how your organisation can help turn things back in a happier direction by bringing more people with you.

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How audience first strategy can maximize social impact?

Create content that connects with the people you need to reach, and widen your impact to drive lasting social change. Make campaigns work with user first strategy. If your campaigns aren’t landing, it’s because there’s a mismatch between the content and the audience.

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