Following RNW Media & Meza Yetu’s research on Anti-Gender narratives in Kenya, this toolkit provides a structured design framework for crafting counter-narratives that are grounded in evidence, culturally fluent, and emotionally aware. Recognising the complexity of the digital landscape, it guides users in developing interventions that are ethically responsible, structurally anticipatory, and sensitive to platform dynamics, audience segmentation, and narrative fatigue. It has been designed to guide advocates to build long-term narrative infrastructure that protects the dignity of feminist and queer movements.